Our strategy of Da’wah usually requires us to develop one or more projects – whether big or small – for us to achieve our set goals.
These projects help us to reach our strategically targeted, audiences better.
They also help us to execute more efficient steps pertaining to the specific issue at hand.
While these projects are clearly aiming at propelling the Da’wah forward, why don’t we take a pause and look at the ‘project’ of Badr (the battle of Badr) and see if we can adopt some of the following strategies adopted by ar-Rasul and his Companions in that battle?
1. Appoint a Worthy Leader.
The leader during Badr, ar-Rasul, devised a strategic battle plan, communicated and listened to his team of experts genuinely.
Together, they reached a decision and obeyed it.
For our project, it isn’t necessary to have an expert leader, but just a person who could lead well and efficiently.
2. Seek Sufficient Preliminary Data.
Ar-Rasul sent one of his earlier Companions to the tribe of Abu Sufyan (their targeted ‘audience’) and to Badr (their field of ‘business’) to collect some data.
He also managed to dig out some useful insights from the raw data, such as the strength the enemy’s army from the number of their cattle.
There is in this step a lesson for us to learn from. Don’t execute or plan blindly without data.
3. Win the Team’s Morale and Support.
Upon realising the strength of the enemies, the worried ar-Rasul called his team to consider things over. He didn’t decide on his own.
Miqdad from the Muhajirin and Saad from the Ansar announced their enthusiastic support for the plan to proceed.
The lesson is without our team’s heightened morale and spirit of striving together towards the project’s goal, we will surely face problems and hiccups in the process.
4. Refer to the Knowledgeable.
When ar-Rasul arrived in Badar, one Companion by the name of al-Hubab suggested a more strategic place to put themselves ahead of the enemies.
Ar-Rasul listened to his idea and agreed with it.
Here, the lesson is that our project of Da’wah has to reckon with the inputs of the experts.
Otherwise, our project runs the risk of failure.
5. Motivate the Team.
While a great leader is vital to the Da’wah project’s success, the team members are those who perform the actual work together towards the goal.
The onus thus is on the leader to motivate, inspire and reward them constantly, just like ar-Rasul did in Badr.
He energised the team with earnest reminders of the promised victory, the aid of the unseen army, and the ultimate reward of Jannah.
6. Pray for Allah’s Support.
It is of utmost importance for any project, let alone the project of Da’wah, to seek assistance and mercy of Allah.
Ar-Rasul offered his heartiest supplications and lengthy prostrations during the battle of Badr such that Abu Bakr had to calm him down.
Since Da’wah is about calling people to Allah, it is only reasonable that we seek out His grace and blessings.